About me
My heart beats for international omnichannel retail.
I offer you a great and practical know-how.
My consulting focus:
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Omnichannel marketing & eCommerce
Analysis, concepts & Project support
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Internationalization
Optimizing your local marketing &
Support in the launch of new markets
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Print advertising material
Reinforcement of existing concepts &
Individualization with Programmatic Print
My network partners:
The Programmatic Print Alliance brings together experts from all areas of digital printing on the topic of Programmtic Print.
In the management trio I support retailers & partners in the
areas of omnichannel marketing and concepts for individualized print concepts.
As part of the IDIH Solutions consultant network, I am the expert in omnichannel marketing & Internationalization. In supply chain, CRM, logistics, IT, eCommerce & marketing topics we support you with analysis and are happy to implement these tailor-made solutions with you.
My experience
35 years of management and professional experience in international mail order & online business. Independent consultant & project manager in multichannel business and eCommerce – specializing in the needs of small and medium-sized companies.
Management experience as CEO and sales responsibility in medium-sized companies in the 3-digit million range. With a 360° view of the entire value chain. Paired with experience in many international markets – a particularly deep savoir faire in France. And fluent in 3 languages: German – French – English.
Industry-internal networking. Europe-wide.
Board member for several years in the bevh Federal Association of eCommerce & Mail order
Private volunteer work: Head of Slow Food Convivium Düsseldorf
In the field of B-t-C:
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Otto-Group Hamburg / Lille France (3Suisses France / blancheporte France women's clothing - 3PAGEN / household, decoration, living, health)
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Klingel Group Pforzheim (Diemer / Amara jewelry & watches, Wenz fashion & jewelry, decoration, living, health)
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Walbusch Group Solingen (high-quality men's and women's clothing)
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Hagen Grote / Julia Grote Versand Krefeld (food, delicatessen, interior, home & living)
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Westfalia Werkzeug Company Hagen (DIY, tools, car accessories, garden, household)
In the field of B-t-B:
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DT Shop Bad Kissingen (dental laboratory supplies in many international markets, also franchises)
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Siegelstoffe Schneider KG Ettlingen (formerly Kaufhaus Gruppe Schneider with stationary branch network and field service network in Baden-Würtemberg - BtC / BtB activities)
"Winning concepts - online & offline - and the development of additional potential thanks to internationalisation - these are the topics I like to bring to the fore for you."
GUDRUN AYDT
Consultant for Omnichannel-Marketing & Internationalization.